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Digital Marketing Writer / Editor

Digital Marketing Writer / Editor

Marketing / Kommunikation / Redaktion
  • Temporär - Vollzeit
  • Referenz : INT-018750
  • Teilen:

Einzelheiten

  • Region Zug
  • Art des Vertrags Temporär - Vollzeit
  • Tätigkeitssektor Marketing / Kommunikation / Redaktion

Einführung

As a preferred supplier for Roche Diagnostics in Rotkreuz, we are looking for an individual as Digital Marketing Writer / Editor (contract for1 year after start, with possible extension). The earliest start date is 16.09.2021 or within 3 months.

Aufgabenbeschreibung

  • Manages agencies, freelancers and vendors to deliver quality digital marketing and manage costs to a defined budget. Ensure vendors are compliant with all processes and procedures including legal, procurement, finance and brand standards
  • Curates relevant content to engage target audiences across channels
  • Works alongside other marketers and experts and communicators to develop content strategies that educates and engages our audience
  • Make sure scientific and technical content is in line with other digital marketing elements like graphics and brand design
  • Review existing and produce new content for digital channels with focus on our business target audience.
  • Engaging product pages, Reports, white papers, Case studies, infographics, Short-form videos /screencasts
  • Create and maintain Content calendar
  • Copyediting, sub editing and fact-checking short-form and long-form content for grammar, spelling, syntax, substance and flow according to tight deadlines
  • Ensure all content is on-brand, consistent in terms of style, quality and tone of voice for each audience
  • Develops and maintains guidelines, provides tools and direction to internal stakeholders and external agencies, and manages project timelines, expenses and measurement.
  • Ensures compliance with Roche branding, Divisional Standards, Digital Marketing Playbook and other Roche and departmental processes


Erforderliches Profil

Must Haves:
  • Bachelor's degree in Communication (scientific field), Journalism, Marketing or similar 
  • Min. 5 years of experience in the field of scientific or technical writing and editing, ideally in the Life Science and/or medical industry 
  • Experience in translating scientific information into an engaging storytelling framework with an understanding of making digital content accessible to a wide audience including lay and expert audiences 
  • Strong project management and stakeholder management experience 
  • Experience directly leading projects with audience and digital channel focused content creation and analytics with demonstrated track record of success 
  • Excellent English written and verbal communication skills; German and or Spanish is a plus


Nice to Haves:
  • Global work experience effectively working with different cultures across global, regional and local teams to meet needs and deliver successful programs
  • Strong attention to detail


Application process
Interested? Please apply via the "Bewerben" button below and answer all questions, otherwise we will be unable to process your application.

Informationen

  • Agentur GPP AG - GLOBAL RECRUITMENT - +41 44 266 50 25
  • Veröffentlicht am 22. Juli 2021
  • Berater-in Marijke van Engelenburg